Privacy Policy

At OwlStat, accessible from https://owlstat.io, one of our main priorities is the privacy of our visitors. This Privacy Policy document contains types of information that is collected and recorded by OwlStat and how we use it.

If you have additional questions or require more information about our Privacy Policy, do not hesitate to contact us.

This Privacy Policy covers the OwlStat service as a whole: the website at https://owlstat.io, the OwlStat app for iPhone and iPad, and the API behind both. It is not applicable to any information collected offline or through channels other than these.

This Privacy Policy is provided pursuant to Section. 13 of the European Regulation no. 679/2016 and applies exclusively to all Data collected through this Site, OwlStat.

Owner and Data controller

Tild Srls
Via G. Marafioti, 5 - 87040 Castrolibero (Italy)
EU VAT No: IT03792590782
SC: 5000.00 Eur
Owner contact email: data@tild.io

Consent

By using our website, you hereby consent to our Privacy Policy and agree to its terms.

Information we collect

The personal information that you are asked to provide, and the reasons why you are asked to provide it, will be made clear to you at the point we ask you to provide your personal information.

If you contact us directly, we may receive additional information about you such as your name, email address, phone number, the contents of the message and/or attachments you may send us, and any other information you may choose to provide.

When you register for an Account, we may ask for your contact information, including items such as name, company name, address, email address, and telephone number.

If you connect a social account to OwlStat, we collect the identity of that account and the analytics the network makes available to its owner. This applies to Instagram and Facebook through Meta, to TikTok, and to YouTube through Google. The Google and YouTube case is described separately below, because Google requires it to be.

You can also follow public accounts you do not own, by username, without connecting anything. What we collect about those accounts is described under "Accounts you follow".

How we use your information

We use the information we collect in various ways, including to:

• Provide, operate, and maintain our website
• Improve, personalize, and expand our website
• Understand and analyze how you use our website
• Develop new products, services, features, and functionality
• Communicate with you, either directly or through one of our partners, including for customer service, to provide you with updates and other information relating to the website, and for marketing and promotional purposes
• Send you emails
• Find and prevent fraud

Connected Instagram, Facebook and TikTok accounts

If you connect a professional Instagram account or a Facebook Page through Meta, or a TikTok account, we receive an access token from that network and use it to read what the network shows the account owner: the account identity, its posts and their metrics, and the aggregate audience information the network provides, such as countries, cities, age ranges and gender bands. Those figures are aggregated by the network itself and never identify individual followers.

We use that data only to show it back to you inside OwlStat and in the reports and media kits you generate. We do not sell it, we do not share it with data brokers, and we do not use it to build profiles of the people who follow you. Tokens are stored encrypted and are deleted when you disconnect the account or delete your OwlStat account. You can also revoke our access at any time from the settings of the network itself.

Accounts you follow

OwlStat lets you follow any public Instagram or TikTok account by username, including accounts you do not own, and keeps a history of public figures such as follower counts, post counts and engagement so it can show how they change over time. This information describes an account, not you, and is public at the moment we read it.

If you own an account that OwlStat is following and you want that history removed, write to data@tild.io and we will remove it.

The OwlStat app for iPhone and iPad

The app uses the same account and the same data as the website. In addition to what is described above, it involves:

• Sign in with Apple. If you choose it, Apple sends us an identifier for you and, the first time only, your name and an email address, which may be a private relay address that forwards to you. We store Apple's refresh token solely so that the grant can be revoked when you delete your account, which Apple requires of us.
• Subscriptions. Payment is handled by the App Store. We never see your card. We store the status and expiry of the subscription, and we send the signed transaction to Apple to verify it and to RevenueCat, which measures subscription revenue on our behalf and receives your OwlStat account identifier and the purchase itself, never your name, email or card.
• Notifications. If you allow them, we store the device token Apple issues so we can send you the alerts you asked for. It is deleted when you sign out or turn notifications off.
• No tracking. The app does not track you across other companies' apps or websites, contains no advertising, and therefore never shows the App Tracking Transparency prompt.

Deleting your account

You can delete your OwlStat account yourself, from Settings on the website and from Settings in the app. Deleting it removes your profile, your connected accounts and their tokens, your reports and your media kits, and revokes the Sign in with Apple grant if you used it. Some records are kept where the law requires it, invoices in particular. You can also write to data@tild.io and we will do it for you.

Timing of the Processing

The data are kept in our systems only for the time necessary for the Processing and the visualization, based on the user needings.

The User can ask for the interruption of the Processing or the cancellation of the Data at any time.

Third party provider

Our payment processors, Paddle and Stripe on the web and the App Store in the app, handle your payment data. OwlStat never stores a card number.

Besides them, we rely on a small number of providers to run the service, each only to the extent needed and under confidentiality: hosting and email delivery; RevenueCat for subscription revenue measurement on iOS; PostHog and Plausible for product and website analytics; Crisp for the support chat, which sees what you write to us. To know more about how those providers store your data, please refer to their websites.

Google and YouTube user data

If you connect your YouTube account to OwlStat via Google OAuth, we access and process Google user data as described below. This section applies to data obtained through Google APIs (including YouTube Data API v3 and YouTube Analytics API) and is provided for transparency and for compliance with Google's API Services User Data Policy.

Data we collect. When you authorize OwlStat to access your YouTube account, we collect: (i) your YouTube channel identity (channel ID, channel name, thumbnail) so we can display which account is connected; (ii) metadata and analytics about your YouTube Shorts (e.g. view counts, engagement metrics) so we can show performance in our Short-Form Optimizer. We do not collect or store your Google account password.

How we use it. We use this data solely to provide and improve OwlStat's functionality: to show your connected YouTube channel in Settings/Connections, to display your YouTube Shorts and their analytics alongside Instagram Reels and TikTok in the Short-Form Optimizer, and to refresh and maintain the connection. We do not use Google user data for targeted advertising, selling to data brokers, training AI models, or any purpose other than providing or improving your experience within OwlStat.

Sharing and disclosure. We do not sell, transfer, or disclose your Google/YouTube data to third parties for advertising or other commercial purposes. We may share such data only with service providers that help us operate OwlStat (e.g. hosting) under strict confidentiality, and only to the extent necessary to provide the service. We do not use or transfer Google user data for purposes unrelated to the app's core functionality.

Data protection. We apply appropriate technical and organizational measures to protect Google user data, including encryption in transit and at rest where applicable, access controls, and secure storage. Access to this data is limited to what is necessary to operate the service.

Retention and deletion. We retain your YouTube connection and associated analytics data for as long as your account is connected and you use OwlStat. If you disconnect your YouTube account or request deletion of your OwlStat account, we will delete or anonymize the Google/YouTube data we hold in line with our data retention practices and your request. You can revoke OwlStat's access at any time via your Google Account permissions or by disconnecting YouTube in OwlStat Settings.

Log Files

OwlStat follows a standard procedure of using log files. These files log visitors when they visit websites. All hosting companies do this and a part of hosting services' analytics. The information collected by log files include internet protocol (IP) addresses, browser type, Internet Service Provider (ISP), date and time stamp, referring/exit pages, and possibly the number of clicks. These are not linked to any information that is personally identifiable. The purpose of the information is for analyzing trends, administering the site, tracking users' movement on the website, and gathering demographic information.

Cookies and Web Beacons

Like any other website, OwlStat uses 'cookies'. These cookies are used to store information including visitors' preferences, and the pages on the website that the visitor accessed or visited. The information is used to optimize the users' experience by customizing our web page content based on visitors' browser type and/or other information.

Please refer to our cookie policy to know more about what cookies we use.

Third Party Privacy Policies

OwlStat's Privacy Policy does not apply to other advertisers or websites. Thus, we are advising you to consult the respective Privacy Policies of these third-party ad servers for more detailed information. It may include their practices and instructions about how to opt-out of certain options.

You can choose to disable cookies through your individual browser options. To know more detailed information about cookie management with specific web browsers, it can be found at the browsers' respective websites.

CCPA Privacy Rights (Do Not Sell My Personal Information)

Under the CCPA, among other rights, California consumers have the right to:

Request that a business that collects a consumer's personal data disclose the categories and specific pieces of personal data that a business has collected about consumers.

Request that a business delete any personal data about the consumer that a business has collected.

Request that a business that sells a consumer's personal data, not sell the consumer's personal data.

If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us.

GDPR Data Protection Rights

We would like to make sure you are fully aware of all of your data protection rights. Every user is entitled to the following:

The right to access – You have the right to request copies of your personal data. We may charge you a small fee for this service.

The right to rectification – You have the right to request that we correct any information you believe is inaccurate. You also have the right to request that we complete the information you believe is incomplete.

The right to erasure – You have the right to request that we erase your personal data, under certain conditions.

The right to restrict processing – You have the right to request that we restrict the processing of your personal data, under certain conditions.

The right to object to processing – You have the right to object to our processing of your personal data, under certain conditions.

The right to data portability – You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.

If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us.

Children's Information

Another part of our priority is adding protection for children while using the internet. We encourage parents and guardians to observe, participate in, and/or monitor and guide their online activity.

OwlStat does not knowingly collect any Personal Identifiable Information from children under the age of 13. If you think that your child provided this kind of information on our website, we strongly encourage you to contact us immediately and we will do our best efforts to promptly remove such information from our records.