Instagram MCP server for ChatGPT and Claude
Connect your Instagram analytics to the AI tools you already use. Ask a question in plain English and get real numbers back, straight from the official Meta Graph API.
The free plan covers two accounts. No credit card needed.
What you can ask
Real questions, answered with live data from the accounts you track.
Example response
What is an Instagram MCP server?
The Model Context Protocol is an open standard that lets AI assistants call external tools on their own. An Instagram MCP server is the bridge between your assistant and your Instagram data: once connected, the assistant can pull stats, compare accounts and build a report by itself, instead of waiting for you to paste numbers into the chat.
Meta does not publish an MCP server for Instagram. OwlStat provides one. It reads through the official Meta Graph API, so the figures match what Instagram reports natively, and it works with any client that speaks MCP, including Claude, ChatGPT, Cursor, Claude Code and Codex.
Fifteen tools your assistant can call
Every OwlStat metric, exposed as a tool the AI can use on its own.
Account stats
Followers, engagement rate, growth and reach for any tracked account.
Top posts
Best performing content, ranked by the metric you care about.
Compare accounts
Side by side competitor benchmarking across any set of accounts.
Hashtag analysis
Which hashtags actually drive engagement, and which add nothing.
Audience insights
Growth trajectory, account health and audience quality signals.
Generate report
A full analytics report with recommendations, ready to send to a client.
Best posting times
When your audience is actually active, based on your own history.
Content breakdown
Performance split by format: Reels, carousels and images.
Reels analytics
Viral velocity, shares, plays and watch metrics for Reels.
Post insights
Track reach, saves and shares on individual posts over time.
Growth summary
Follower trends and projections for the weeks ahead.
Viral Studio overview
Cross platform short form video stats in a single view.
Viral Studio coaching
Specific recommendations to improve short form performance.
Manage workspace
Add or remove tracked accounts without leaving the chat.
Monitored accounts
List every account currently in your workspace.
Connect it in three steps
About two minutes, and no code to write.
- 1
Create an OwlStat account
Sign up and track at least one Instagram account. The free plan covers two.
- 2
Copy your API key
Open your OwlStat settings and copy the key from the API section.
- 3
Add the connector
In Claude or ChatGPT, add a custom connector, paste the server URL below, choose API key authentication and paste your key.
Server endpoint
https://mcp.owlstat.io/mcpWhy not just use a free Instagram MCP from GitHub?
Most Instagram MCP servers are scrapers. The difference shows up quickly.
Official Meta Graph API
OwlStat reads data through permissions you grant, so there is no scraping, no password sharing and no risk of your account being limited.
Real history, not a snapshot
A scraper only sees today. OwlStat stores data from the day you connect, so your assistant can answer questions about trends and past months.
Hosted and maintained
Nothing to run locally, no Python to install, no tokens to rotate by hand. When Meta changes the API, we fix it.
More than Instagram
TikTok and YouTube Shorts sit in the same workspace, so one connector covers all your short form reporting.
Instagram MCP questions
What people ask before connecting.
Keep exploring
Other ways to get your Instagram numbers out of OwlStat.
Instagram analytics tool
The full dashboard: stats, growth, engagement and top posts.
Best Instagram analytics tools
How OwlStat compares against the other tools on the market.
Engagement rate calculator
Check any public account's engagement rate in seconds, for free.
OwlStat for agencies
Client reporting, white label PDFs and multi account workspaces.